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Qdoba Mexican Eats ( ),〔(【引用サイトリンク】title=Ask Our Chef - How to Pronounce Qdoba )〕 is a chain of fast casual Fresh Mex restaurants in the United States and Canada serving Mexican-style cuisine. The company is a wholly owned subsidiary of Jack in the Box since its purchase from ACI Capital,〔(【引用サイトリンク】title=ACI Capital - Portfolio )〕 Western Growth Capital, and other private investors in 2003. ==History== This chain can trace it origins to the opening of the Zuma Fresh Mexican Grill in 1995 by Colorado native Anthony Miller and partner Robert Hauser at Grant Street and Sixth Avenue in Denver.〔 (Alternate Link ) via NewsBank〕〔 (Alternate Link ) via NewsBank〕 Miller and Hauser met in New York City where Miller was an investment banker with Merrill Lynch and Hauser was attending the Culinary Institute of America and working at the famed Le Cirque restaurant. Hauser developed most of the recipes and tried to design the menu to be healthier by replacing the use of traditional animal fats with vegetable oils and tried to use more fresh vegetables and herbs when he could.〔 (Alternate Link ) via NewsBank.〕 During the first year, lines stretched out the door during most evenings at dinnertime, but it usually took roughly seven minutes for customers in a 30-person line to get served.〔 (Alternate Link ) via NewsBank.〕 Zuma was a made up name but was also the name of a friend's cat.〔〔 (Alternate Link ) via NewsBank.〕 The Denver, Colorado, location was an immediate success with first year revenues exceeding $1,500,000. The cost of opening the store was only $180,000. In 1997, the name of the company was changed from Zuma to Z-Teca Mexican Grill because of a lawsuit from another restaurant using the Zuma name in Boston and by confusion caused by the similar sounding ZuZu Handmade Mexican Grill〔 (Alternate Link ) via NewsBank.〕 chain that was operating in the Denver area at that time.〔 (Alternate Link ) via NewsBank.〕 Gary Beisler was hired in 1998 to replace Miller as president and chief operating officer while Miller remained as chief executive officer.〔 (Alternate Link ) via ProQuest.〕〔 (Alternate Link ) via NewsBank.〕 By mid-1998, Z-Teca had 21 locations in 9 states,〔 (Alternate Link ) via ProQuest.〕 with 10 of those locations being franchises.〔 (Alternate Link ) via NewsBank.〕 At that time, a chicken burrito cost only $4.79.〔 Even though Z-Teca was another made up name, there were lawsuits made by Z'Tejas Southwestern Grill in Arizona and Azteca in Washington state that the Z-Teca name was too similar to their names and it infringed on their tradenames. To overcome these problems, the name Qdoba was invented in 1999〔 by ad agency Heckler Associates.〔 (Alternate Link ) via NewsBank.〕 At the time of the name change to Qdoba, Gary Beisler replaced Miller as CEO.〔 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Qdoba Mexican Grill」の詳細全文を読む スポンサード リンク
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